The Zero-Click Crisis: Why 93% of AI Mode Searches Kill Your Traffic and How GEO Fixes It
Google AI Mode ends 93% of searches without a single click through to any website, more than double the 43% zero-click rate of standard AI Overviews and a catastrophic shift for any business relying on organic search traffic. The fix is not better SEO. The fix is Generative Engine Optimization (GEO), a fundamentally different approach that makes your content the source AI models cite directly in their answers rather than the website that never gets visited. ...